Case Study Example:Success in Analyst Relations: Winning the Hearts and Minds of Key Influencers

NGC Software, a PLM/supply chain management vendor, has unparalleled expertise in fashion technology for retailers and brands – and throughout Ketner Group’s 9-year relationship with NGC, we’ve kept them front and center with the industry’s leading analysts. Ketner Group has been instrumental in analyst relations strategy for NGC, and we have helped the company secure featured placements in key reports from Gartner, IDC, Technology Evaluation Center (TEC), and many others. As TEC noted in a report, “NGC has one of the most comprehensive fashion PLM suites we have ever seen.”

Analyst reports and coverage include the following (note: some links require subscriptions or purchase for download):