Forrester’s Mulpuru: 2013 great year for e-commerce; 2014 even better
January 14, 2014  |  By Ketner Group

With average web growth of 29 percent, 2013 was a great year for e-commerce, and “2014 promises to be even better,” according to Forrester Research analyst Sucharita Mulpuru. Mulpuru previewed findings from Forrester’s upcoming “State of Retailing Online 2014: Key Metrics and Initiatives” study during her “First Look: 2014 Outlook for Digital Retail” presentation at Retail’s BIG Show, pointing to the web’s increasing influence on total retail sales this year and beyond. Mulpuru said we’ll reach close to $300 billion in online direct sales in 2014, but that “the really interesting number” is the additional $1.4 trillion of retail sales that will be influenced by…Read More

Read More
Shopper Rewards Go Local & Mobile
January 13, 2014  |  By Ketner Group

Mobile shopping application Punchcard, which allows end-users to earn rewards where they shop, has implemented Digby’s Localpoint platform in order to deliver real-time localized offers. When customers shop at one of Punchcard’s fifteen million supported retail partner locations, they will simply need to take a photo of their receipt with the Punchcard app, start a virtual punch card for that retailer wihin the app, and play a Spin and Win game to earn points and free rewards. The Punchcard mobile app can then record shopper purchases down to the SKU level, creating an exact buying history for each shopper.

Read More
It’s a wrap: Holiday retail winners and losers
January 9, 2014  |  By Ketner Group

The gifts are all unwrapped. Returns and exchanges have been made. Now it’s time to cut through all the marketing hype to see what really happened this holiday shopping season. Which retailers did the best job of making us happy? Who really had the lowest prices? We spoke to three marketing research firms, 360pi, ForeSee and Deal News, to see what they found when they ran the numbers. Here are the major takeaways.

Read More
It’s a wrap: Holiday retail winners and losers
January 8, 2014  |  By Ketner Group

The gifts are all unwrapped. Returns and exchanges have been made. Now it’s time to cut through all the marketing hype to see what really happened during the holiday shopping season. Which retailers did the best job of making us happy? Who really had the lowest prices? We spoke to three marketing research firms, 360pi, ForeSee and DealNews, to see what they found when they ran the numbers. Here are the major takeaways.

Read More
Digital Darwinism: Winning with the best of digital and physical
December 19, 2013  |  By Ketner Group

Initial November sales results were better than many feared, and digital commerce led the way, outpacing sales growth in stores by almost 8x in recent weeks. The digital tide is forcing retailers to make difficult strategic choices. Some are opting for business as usual, while others are betting big on digital innovations. Bain believes that successful retailers will pursue an omnichannel model, combining the best of digital technologies and physical stores to create entirely new ways of making customers happy. In this issue we review recent holiday sales and highlight innovations from Amazon and other digital pure plays. We also…Read More

Read More
Thanksgiving 2013 Deep Discounting Is Myth Among Retailers, As Black Friday & Cyber Monday Show Little Broad Promotional Pricing: Report
December 5, 2013  |  By Ketner Group

Deep storewide discounts on Black Friday and Cyber Monday may be a popular myth propagated by big U.S. retailers, according to detailed pricing data from specialist price tracker 360pi. The Ottawa company, which makes software to monitor retail pricing, watched more than 8,000 Amazon products in eight popular categories, like video games, televisions and tablets, tracking prices over the recent holiday season. 360pi found that the world’s biggest retailer Wal-Mart Stores, Inc. (NYSE:WMT) actually raised its average prices across these categories by about 5 percent on Black Friday, and increased prices steadily in the days leading up to the anticipated shopping…Read More

Read More
Black Friday Discounts May Be an Illusion
November 26, 2013  |  By Ketner Group

More than ever, Black Friday shopping could be a cat and mouse game between retailers and consumers. “Retail theater,” The Wall Street Journal calls it. The Journal notes that retailers often put higher regular prices on goods with the intention of marking them down to show a savings. Those who use their smartphones to find the deepest discounts may not always get the lowest possible price.  Retailers are fighting back against showrooming — when shoppers check out goods at a brick and mortar store and then buy them online.

Read More
Indoor Location Analytics Boosts Retailers’ Merchandising and Marketing Information Arsenal
April 15, 2013  |  By Ketner Group

Indoor Location Analytics is enjoying explosive adoption in retail, logistics, airports, healthcare and other industries. Growth is driven by new technology, smartphone ubiquity and increased market awareness. Editor in Chief Joe Francica interviewed Jonathon Rosen, business development director for WirelessWERX, who described the technology needed to capture mobile consumer data and some of the surprising uses for those data.  

Read More
Apparel software trends: What else is on the agenda?
April 2, 2013  |  By Ketner Group

What else is likely to be topping the apparel industry’s software agenda this year? Using technology to help mitigate risk in the supply chain, automating data capture, and greater collaboration and information exchange between apparel retailers and brands and their suppliers are all highlighted. Tapping into social media and mobile technologies will also contribute to speed and accuracy.

Read More
An Engaging Experience
April 2, 2013  |  By Ketner Group

SecureNet’s mobile API libraries support both mobile phones and tablets running the iOS operating system. Streamlining the payments experience within mobile applications, the next generation mobile API libraries enable in-app acceptance of all credit card types, ACH and EBT transactions, and tracking for cash transactions, a feature most mobile payment solutions lack. The libraries also support secure card storage and automated recurring payment functionality.

Read More