Public Relations

Effective public relations means connecting with your audience and telling your story in fresh, exciting ways—and that’s what we do every day at Ketner Group. We build strong, trusted relationships with your key editors, analysts and other influencers. As a result, we excel in getting high-value media placements that build brand recognition and drive new business for our clients. From full-scale public relations strategy implementations to project-by-project activities, our capabilities include:

Media and analyst relations

  • Develop and nurture relationships with key media professionals and analysts
  • Editorial planning and management
  • Analyst research planning and management
  • Interview preparation
  • Media training

 PR and communications planning and implementation

  • Develop and execute PR campaigns from start to finish
  • Create ongoing public relations strategies
  • Revamp current public relations strategies
  • Awards research and promotion
  • Events research and speaking opportunities

 Editorial writing

  • Case studies: Publishable problem-solution stories about customer successes
  • Press releases: Company news announcements
  • Bylined articles: Thought-leadership articles for publishing in news outlets
  • White papers: Technical, company-specific articles on the company’s products and industry

Social media

  • Facebook, Twitter, LinkedIn, Pinterest, Instagram, etc. evaluation and management
  • Corporate blog writing and management