Hello world, it’s me, Aidan. I’ve somehow been lucky enough to find myself among the experts at Ketner Group, surrounded by some extremely creative, intelligent and kooky people for the last few weeks and am glad to report I couldn’t be happier to be here.
I’d like to take a moment to introduce myself. I’m joining Ketner Group as a senior account executive, having begun my PR career in 2013 at Lois Paul & Partners (LPP), where I climbed the ranks from intern to account executive and learned the ropes of public relations and the fascinating nuances of the technology industry.
During my time at LPP, I served enterprise technology clients in a broad range of roles, from writing content to pitching news and thought leadership stories to managing social media accounts and ring-leading happy hour efforts. It was a great introduction to the breadth of experiences a PR pro can have and gave me the practice and confidence to expand on my favorite aspects of PR at Ketner Group.
I grew up in Boston and graduated from UMass Amherst with a degree in Political Science and History – the natural launching point to a career in retail and technology public relations. I’m still a political junkie at heart and my favorite books to read are biographies and historical fiction. Sometimes I wonder where my content creativity comes from with such practical interests like that…
While I generally believe I’m a well-adjusted, rational human being, my blood still flows thick with Masshole when the Pats, Bruins, Celtics and Sox battle our rivals. I love being on the move and am always looking for the next big adventure, cheap flight or new hobby – I currently play Gaelic Football (an Irish blend of rugby, soccer and basketball) and like to golf or hit the archery range when I’m feeling more precise than energetic.
I have a younger sister who decided I was cool enough (for once) to join me in Austin once she graduated from college, and I regularly find myself volunteering to dog-sit her little mutt, Scottie Pippen, when she goes out of town. Her job often requires (allows?) her to organize events involving legendary Texas BBQ joints and with the amount of leftovers that find their way into my fridge, there’s no way she likes her job more than I like it.
I’m excited to be on board here with Ketner Group, and here’s to having many, many more months as fun, challenging and interesting as the first!