The RTP Team Wraps Up The #NRF14 Show (Day 2 Recap)

The final day of the NRF Big Show 2014 was a long, but rewarding one for the Retail TouchPoints editorial staff. Editor-in-Chief Debbie Hauss shared her top terms of the day, which included “multiplex channel,” and “heads up engagement.” Publisher Ed Cleary discussed the value of location by sharing insights from his meetings with top vendors in the location analytics space; and Senior Editor Alicia Fiorletta delved into how solution providers are adding more personalization and excitement to loyalty programs by integrating location, customer data and gamification. Tune in for our complete NRF report, which will be published in the January 21 newsletter.