Some questions have no easy answer. Which came first, the chicken or the egg? How many licks does it take to get to the center of a Tootsie Roll pop?
Add another question to that list: What happened to all of the men in PR?
It wasn’t all that long ago that a bunch of men established the public relations industry as we know it today. Innovative businessmen like P.T. Barnum first pushed the limits of publicity, and were followed by enterprising young men like Edward Bernays and Ivy Lee, who met a need that executives all over the world didn’t know they had yet.
The world’s largest and most successful PR agencies were, not surprisingly, founded by men. Still today, the executive leadership of global media conglomerates and smaller, privately held PR firms alike is largely male. But one look around the office, and it’s obvious things have changed in the last fifty years. Our own Ketner Group office is a microcosm of this gender imbalance, with our lone male, our agency principal, outnumbered five to one. Continue reading