Social Media Contests: It’s Always a Good Time of the Year
December 13, 2012  |  By Ketner Group

Photo courtesy of Blast Radius Well, folks, it’s here. ‘Tis the season of giving and we’re knee deep in gift wrap and holiday cards, cookie dough and frosting, tree lights and ornaments – hopefully not all at once! In a season that is already globally known for its high-stress characteristics, why not add in a little friendly competition? Brands that host a social media contest, especially during the holidays, can effectively boost online engagement, fuel your customer base and promote your company online. Before highlighting a few brands that have successfully carried out a social media contest, keep these tips…Read More

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Austin’s Co-op Scores Mobile Award
December 12, 2012  |  By Ketner Group

The University Co-op has scored an award as one of the top 10 best mobile retailers, according to Austin-based mobile website developer Digby.

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State of the Millennial Union
December 4, 2012  |  By Catherine Seeds

Reposted from Digby’s Mobile Retail Blog At the risk of being considered a traitor by my fellow Generation X’ers, I am not ashamed to admit that I have a fascination with the Millennial Generation.  In a recent blog, I bragged about how this group of young men and women born roughly between 1980 and 2000 have completely changed the way we live, shop and communicate. I work with Millennials, and I have learned as much (if not more) from them as they have learned from me. So much has been written about this “tribe” of techno-savvy, confident, determined and goal-oriented young adults –…Read More

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How Reverse Logistics Makes Online Returns Easy And Keeps Customers Happy
December 3, 2012  |  By Ketner Group

More and more major online retailers are offering free and convenient returns, and the experience is creating return customers. It’s no simple feat, since returns are an integral part of doing business. A recent white paper from Newgistics noted that the average manufacturer will spend up to 15 percent of its total revenue on returns alone. But the ease of the experience for the consumer, retailer and supplier alike can mean the difference between success and exasperation.

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4 Easy Ways to Refresh Your Company’s Branding Without Spending Too Much Money
November 29, 2012  |  By Ketner Group

Have you ever gone into your closet at the change of a season looking for something to wear to mark the change (it’s finally chilly!)—and left disappointed? After ignoring your fall/winter clothes for the better part of half the year (in Texas), your clothes seem boring, blah and so last season. Well, instead of throwing on a pair of jeans and whatever t-shirt looks good with a scarf, refresh your wardrobe by mixing what you already have up a little. The same concept is true for your company. A web designer once told me that companies usually spend a lot…Read More

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How Setting Relevant Geofences Can Increase Loyalty
November 26, 2012  |  By Ketner Group

Mobile is a game changer. Retailers have been watching as customers walk into their stores, mobile phone in hand, in order to use their locations as showrooms, scanning barcodes for better deals on Amazon. Retailers must turn the tables and harness mobile phones to their benefit, instituting branded, rich apps that bring customers into their location on their terms, providing relevant, time-sensitive notifications with valuable information in order to drive in-store and in-app purchases.

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NRF 2013: What Editors and Analysts are Predicting
November 22, 2012  |  By Jeff Ketner

They don’t call NRF “Retail’s Big Show” for nothing! Ketner Group has attended NRF for the past 13 years, and year after year, it’s the ONE show that matters more than any other – and a great place to connect with retail’s leading editors and analysts. We asked a number of our friends in the editor and analyst communities to share their insights about NRF, and you’ll be interested in seeing their thoughts on retail trends, technologies, and the biggest surprises of 2012. What will you be looking for at NRF 2013, in terms of retail trends and technology? Jordan…Read More

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Sprouts to Deploy Enterprise Business Intelligence Platform
November 20, 2012  |  By Ketner Group

Natural and organic foods retailer Sprouts Farmers Markets, which operates 148 retail stores across eight states, has selected Manthan’s ARC platform for enterprise-wide reporting and analytics. The grocer plans to use Manthan Systems’ dynamic analytical views and dashboards for greater insights into product sales, store operations, labor, task management, inventory optimization and merchandising as well as to enable Sprouts personnel to immediately see key business opportunities, identify trends, and enhance the decision-making process.  

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HPC Networking with OpenFabrics and InfiniBand – An Update from SC12
November 15, 2012  |  By Ketner Group

In this video, Bill Lee from IBTA and Rupert Dance from the Open Fabrics Alliance discuss the latest developments in high performance networking at the SC12 conference in Salt Lake City.  

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Favorite memories of NRF – A Look Back at 12 Years of the Big Show
November 13, 2012  |  By Ketner Group

This year, Ketner Group will have officially been going to the NRF Show for 13 years. A lot has changed since Jeff’s first trip to the Big Show in 2000 – an attack on our country, two wars, two presidents, a few recessions, numerous technology advances, just to name a few.  We have been very lucky over the past twelve years to support more than 12 different clients at NRF, and make so many great friends along the way.  Going to New York every January is something our team looks forward to every year, and this year, we are excited…Read More

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